Digital Marketing Executive

About the role

UltraFast Chargers is building its digital marketing function and is looking for a creative, analytical, and results‑driven Digital Marketing Executive to establish and grow its digital presence. This hands‑on role is ideal for a professional with 4+ years of experience who can design campaigns, strengthen online visibility, generate qualified B2B leads and support business growth.

Key responsibilities

• Develop and execute digital marketing strategies aligned with business and sales goals.
• Manage and grow social media channels, content calendars, campaigns and overall digital presence.
• Plan and coordinate engaging content for social media, website, campaigns and marketing platforms.
• Plan, manage and optimise Google Ads, Meta Ads and other paid campaigns.
• Implement SEO strategies including keyword research, on‑page optimisation and content optimisation.
• Drive qualified B2B leads and collaborate with Sales and Business Development teams to improve conversions.
• Manage website content, landing pages, user experience and conversion journeys.
• Track campaigns, leads, conversions, ROI and performance using analytics and reporting tools.
• Monitor competitors, market trends and digital opportunities to improve visibility and customer acquisition.
• Leverage AI tools for content ideation, research, copy development, campaign planning, insights and workflow optimisation.

Required profile

• 4+ years of hands‑on experience in digital or performance marketing.
• Strong knowledge of B2B lead generation and conversion optimisation.
• Creative, proactive and organised with the ability to take ownership of digital activities.

Required skills

• Google Ads and Meta Ads campaign management.
• Search Engine Optimisation (keyword research, on‑page and content optimisation).
• Social media marketing and content creation.
• Google Analytics, Search Console and Meta Business Suite.
• Conversion tracking and digital funnel analysis.
• Basic graphic design principles and Canva for creating professional designs.
• Use of AI tools for content ideation and reporting.