Digital Marketing Executive

About the role

We are looking for a Digital Marketing Executive to join our team in Jodhpur. The role is full‑time and on‑site, focusing on promoting our Ayurvedic and herbal product range across digital channels.

Key responsibilities

• Plan, launch and optimise digital marketing campaigns to drive brand awareness and lead generation.
• Manage and grow social media profiles, create content calendars and run paid and organic initiatives.
• Develop SEO‑friendly website copy, blog posts, product descriptions and other web assets.
• Coordinate email marketing and performance‑marketing activities using appropriate tools.
• Monitor campaign performance with web analytics platforms and prepare regular performance reports.
• Collaborate with marketing, sales and design teams to ensure brand consistency and audience engagement.
• Stay updated on digital trends, competitor activities and provide data‑driven insights for continuous improvement.

Required profile

• Strong marketing knowledge including campaign planning and brand positioning.
• Excellent communication skills for clear messaging and cross‑functional collaboration.
• Experience with social media marketing, content creation and community management.
• Proficiency in web content writing with an SEO focus.
• Ability to analyse data, track KPIs and translate insights into actionable recommendations.
• Bachelor’s degree in Marketing, Digital Marketing, Communications, Business or a related field is preferred.

Required skills

• SEO and SEM
• Email Marketing tools
• Content Management Systems
• Google Analytics
• Basic design tools for creating visual assets