Digital Marketing Executive

About the role

We are seeking a Digital Marketing Executive to join WODO’s team and manage the digital presence of one of our key client accounts. Based in Bangalore, you will be the primary execution layer, shaping strategy, implementing campaigns, and driving measurable online growth.

Key responsibilities

• Develop and execute data‑driven digital marketing strategies across SEM, PPC, and social media channels.
• Manage performance‑marketing campaigns, continuously optimizing for ROI.
• Oversee content marketing initiatives, including blogs, email newsletters, and social posts.
• Maintain and optimise the client’s e‑commerce store on Shopify, handling product catalogues, tracking, and conversions.
• Analyse campaign performance using Google Analytics and Search Console, providing actionable insights.
• Serve as the main point of contact for both WODO leadership and the client, ensuring alignment and clear communication.
• Stay current with digital trends, tools, and best practices.

Required profile

• Bachelor’s or Master’s degree in Marketing, Business, or a related field (preferred).
• 2–3 years of proven experience in digital marketing.
• Strong client communication, ownership, and teamwork abilities.
• Ability to manage multiple campaigns under tight deadlines.

Required skills

• Google Ads, Meta Ads, Google Merchant Center, WhatsApp Ads, LinkedIn Ads (PPC).
• Google Analytics and Google Search Console.
• Zoho CRM.
• Social media strategy and performance analysis.
• Shopify e‑commerce platform.
• SEM and content marketing.

What we offer

• Opportunity to own a high‑impact client account end‑to‑end.
• Fast‑track career growth within a growing agency.
• Learning and development programmes.
• Dynamic work environment with creative freedom.