Digital Marketer – Solar & Renewable Energy

About the role

We are seeking a creative and results‑driven Digital Marketer to boost our online presence and brand awareness in the solar and renewable energy sector. You will design and execute digital campaigns that generate quality leads and support business growth.

Key responsibilities

• Develop and implement digital marketing strategies across social media, website, Google, and other platforms.
• Manage social media accounts, creating engaging posts, reels, videos, and campaigns.
• Plan, launch, and optimise paid campaigns on Meta Ads, Google Ads, and other channels.
• Monitor performance metrics, analyse insights, and adjust tactics to improve ROI.
• Produce content for social media, blogs, email newsletters, brochures, and promotional materials.
• Maintain consistent brand identity across all marketing touchpoints.
• Conduct market research, track competitors, and stay updated on industry trends.
• Support lead‑generation initiatives and collaborate with the sales team for conversion.
• Track KPIs and prepare regular performance reports.
• Assist in organising exhibitions, events, and other brand‑building activities.

Required profile

• Bachelor’s degree in Marketing, Digital Marketing, Communications, Business Administration or related field.
• 1–3 years of experience in digital or social media marketing.
• Strong analytical mindset with problem‑solving abilities.
• Ability to manage multiple campaigns and meet deadlines.

Required skills

• Meta Ads
• Google Ads
• SEO
• Google Analytics
• Canva (basic graphic design)
• Video editing (basic)

What we offer

• Competitive salary
• Opportunity to work in the solar & renewable energy industry
• Professional growth and learning opportunities
• Supportive and collaborative work environment