Assistant Manager – Business Operations (Travel – Bus)

About the role

Paytm’s Travel & Growth Operations team is looking for an Assistant Manager to drive digital execution of campaign operations, promotional management, and institutional account management for bus ticket bookings. You will act as the bridge between State Road Transport Corporations (RTCs), growth marketing, tech, and product teams to boost user adoption and optimise booking performance.

Key responsibilities

• Set up, schedule and automate targeted lifecycle campaigns using growth automation tools such as CleverTap.
• Manage banner creation workflows, route visibility, featured placements and promotional banners to increase conversion for RTC bus bookings.
• Configure promo codes, oversee discount logic, track redemption metrics, enforce fraud controls and manage promotional budgets.
• Coordinate with central product, tech and marketing teams to ensure seamless feature roll‑outs and bug resolution.
• Serve as the primary relationship point for RTC officials and depot managers, understanding their operational needs and driving booking adoption.
• Travel as needed to meet RTC officials, visit regional bus depots and execute joint promotional activities.
• Track booking volumes, campaign ROI, route‑level conversion metrics and coupon utilisation.
• Deliver periodic performance reports to RTC partners and internal stakeholders.

Required profile

• 2+ years of hands‑on experience in growth operations, digital marketing operations or key account management, preferably in travel, ticketing, mobility or e‑commerce.
• Proficiency with customer engagement platforms such as CleverTap, MoEngage or similar campaign management tools.
• Experience managing end‑to‑end promotional assets including banner workflows, coupon engines and campaign scheduling.
• Strong communication and relationship‑building skills to liaise with internal teams and RTC/government officials.
• Analytical ability to track campaign ROI, route conversion and booking performance.
• Willingness to travel on a need basis for field coordination.

Required skills

• CleverTap
• MoEngage (or similar campaign management tools)
• Growth automation and campaign scheduling tools
• Promotional asset workflow management
• Coupon engine configuration and analytics reporting

What we offer

• A collaborative output‑driven program that brings cohesiveness across businesses through technology.
• Opportunity to contribute to India’s largest digital lending story and create wealth for yourself.
• 360° feedback from peer teams on your support of their goals.