Digital Marketing Executive

About the role

We are seeking a creative and result‑oriented Digital Marketing Executive to design, execute and optimise campaigns across multiple online channels. The role focuses on driving brand awareness, website traffic and lead generation through SEO, SEM, social media, content and email marketing. You will work closely with designers and content creators to ensure all assets align with our brand guidelines.

Key responsibilities

• Conduct keyword research, competitor analysis and optimise on‑page and off‑page SEO.
• Create, manage and optimise Google Ads and other PPC campaigns, monitor ROI and perform A/B testing.
• Plan and execute social media campaigns on Facebook, Instagram, LinkedIn and YouTube, growing followers and engagement.
• Develop blog, website and email content, coordinating with graphic designers.
• Set up and manage email marketing flows, segment databases and track open/click‑through rates.
• Use Google Analytics and other tools to monitor performance, generate weekly/monthly reports and provide actionable insights.

Required profile

• 1–2 years of hands‑on experience in digital marketing.
• Ability to manage multiple campaigns simultaneously.
• Strong analytical and problem‑solving skills.
• Creative mindset with attention to detail.
• Passion for staying up‑to‑date with digital trends.

Required skills

• SEO
• SEM
• Google Ads
• Google Analytics
• Facebook, Instagram, LinkedIn, YouTube
• Content Marketing
• Email Marketing
• Keyword research
• Canva
• WordPress

What we offer

• Competitive monthly salary (₹22,000 – ₹30,000).
• Full‑time, permanent position.
• Opportunity to work on diverse digital campaigns in a fast‑growing environment.