Assistant Manager – Online Marketing (Performance)

About the role

Join MakeMyTrip’s fast‑growing Hotels business as an Assistant Manager in Online Marketing. You will be responsible for scaling performance and remarketing campaigns across key channels, driving room‑night volume, new user acquisition, and overall ROI.

Key responsibilities

• Develop and execute performance and remarketing strategies on Google Hotel Ads, GDN, Facebook, TripAdvisor, and Trivago.
• Translate business goals into channel‑level plans to deliver room nights, shoppers, and new users.
• Conduct A/B testing and experiments to optimise ad copy, landing pages and conversion rates.
• Leverage data and analytics to improve marketing efficiency and provide actionable insights.
• Collaborate with content, design, product, revenue, and supply teams to enhance competitiveness and on‑site conversion.
• Own end‑to‑end reporting, using Google Analytics and third‑party platforms to track performance and present findings.

Required profile

• MBA from a reputable institution.

Required skills

• Google Analytics
• Google Hotel Ads
• Google Display Network (GDN)
• Facebook Ads
• TripAdvisor advertising platform
• Trivago advertising platform
• A/B testing