Sr. Associate, Surgical Product/Brand Marketing
alcon
Job description
About the role
Alcon is seeking a Senior Associate to lead downstream marketing for its surgical product portfolio. The role focuses on developing strategies that improve patient outcomes and strengthen relationships with eye‑care professionals.
Key responsibilities
- Collect and analyze market data to forecast trends and shape marketing strategies for assigned product ranges.
- Monitor execution and effectiveness of marketing plans using tools such as Salesforce and Pitcher, and maintain regular contact with the sales force.
- Build and maintain trusting relationships with global structures, providing market insights and preparing localized materials and programs for clients.
- Propose and adapt promotional tools and content for the sales force and customers.
- Develop partnerships with leaders and decision‑makers for the product ranges.
- Coordinate with logistics, customer service, finance, Regulatory Affairs, and R&D to optimise product management.
- Prepare and adhere to marketing budgets to achieve product objectives.
- Participate actively in organising events and surgical congresses.
Required profile
- Demonstrated ability to collect and analyse market data and translate insights into actionable marketing strategies.
- Experience building relationships with global teams and delivering localized marketing materials.
- Proven track record of coordinating cross‑functional initiatives across logistics, finance, regulatory and R&D functions.
- Capability to manage marketing budgets and evaluate campaign performance.
- Experience organising professional events and congresses.
Required skills
- Salesforce
- Pitcher
Questions fréquentes
Why are you reporting this job?
Apply in 30 seconds
Enter your email to apply. An account will be created automatically.
By continuing, you accept our terms of use.
Already have an account? Login
Published 2 weeks ago
Expires 1 month from now
14 views · 0 interested
Boost your chances
Upload your CV — we will match you with relevant openings.
Analyzing your CV...
alcon